
I recently caught a blip of a commercial for the Shell corporation. They were talking about how they are becoming environmentally sustainable, including returning mined sites back to a state of "normalcy", restoring some sort of natural habitat.
Further investigation on their website shows that they even have invested in wind turbines. I'm not too sure if they are for providing energy to others or for their own use, but I'm not sure if it's a gimmick or not? Sort of a marketing ploy, maybe? Perhaps trying to look as sustainable as possible so that people ignore the pollution and damages to the landscapes and environment? From their site, they are advertising many changes and concerns with CO2 emissions and loss of biodiversity. I am having mixed feelings, because as I said before, is it true concern or a deflection to what harm they are really doing? It's like a combination of an environmentalist website and an oil company website. They almost make you forget you are on Shell petrochemical website. However, they do advertise as Shell part of a group of "energy and petrochemical" companies, which brings some understanding to their wind turbines.
I need to check further on what EXACTLY they are doing to restore habitats. On the website it appears as though they do put great efforts in "giving back" to the environment. Is it a facade? I'm not sure what my thoughts are on that yet. If they are truly concerned for the environment, then they are innovators in the oil industry. Yet, they are still an oil/fuel intustry. Are their current efforts enough to offset the damages they are causing?
Further investigation on their website shows that they even have invested in wind turbines. I'm not too sure if they are for providing energy to others or for their own use, but I'm not sure if it's a gimmick or not? Sort of a marketing ploy, maybe? Perhaps trying to look as sustainable as possible so that people ignore the pollution and damages to the landscapes and environment? From their site, they are advertising many changes and concerns with CO2 emissions and loss of biodiversity. I am having mixed feelings, because as I said before, is it true concern or a deflection to what harm they are really doing? It's like a combination of an environmentalist website and an oil company website. They almost make you forget you are on Shell petrochemical website. However, they do advertise as Shell part of a group of "energy and petrochemical" companies, which brings some understanding to their wind turbines.
I need to check further on what EXACTLY they are doing to restore habitats. On the website it appears as though they do put great efforts in "giving back" to the environment. Is it a facade? I'm not sure what my thoughts are on that yet. If they are truly concerned for the environment, then they are innovators in the oil industry. Yet, they are still an oil/fuel intustry. Are their current efforts enough to offset the damages they are causing?
Image taken from http://www.shell.ca/

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